2024's Essential Denim Trend: The Rise of Grey Jeans

As 2024 unfolds, the fashion world is moving beyond the classic domination of blue and black denim to embrace a new trend: grey jeans. The latest Fashion Week shows have highlighted the popularity and versatility of this hue, solidifying its status as a must-have in our wardrobes for the upcoming season.

The Emergence of Grey Denim

Traditionally patented in 1873 by tailor and textile firm owner Jacob Davis and Levi Strauss, the well-known navy blue jeans have long been a fashion staple. Following the Y2K-inspired craze for brown denim in 2023, grey denim is set to be this year's color trend. This new color trend offers flexibility and style, proving to be a perfect match for any outfit.

Reinterpretation by Designers and Fashion Houses

Loewe spring-summer 2024 ⓒvogue.com

Diesel spring-summer 2024 ⓒvogue.com

Dior spring-summer 2024 ⓒvogue.com

Fashion houses and designers like Loewe, Diesel, and Dior have reinterpreted grey denim in various ways for Spring 2024 during Fashion Week. Loewe introduced a new form of denim with very high waistlines, redefining the line of office wear trends. Diesel presented a washed-out total look, while Maria Grazia Chiuri of Dior transformed it into chic yet casual skirt/jacket ensembles.

Style Icons Embrace the Trend

Bella Hadid Gotham ⓒvogue.com

 

Celebrities such as Bella Hadid are also keeping in step with this trend. She was spotted on the streets of New York wearing oversized grey denim pants, a testament to the popularity of grey denim.

Versatile Styling Options

Available in styles like bootcut, slim, low-rise, skirts, dresses, or jackets, grey denim has made its presence known on the streets during Fashion Week, offering a new alternative to the eternal blue or black jeans. Here are some inspiring looks.

 

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